Beats by Dre x A-COLD-
WALL* featuring Lil Durk
Role ········· Director
For ········· Beats By Dre
Back in the directors chair! I had an amazing time directing this piece for A Cold Wall x Beats by Dre featuring The Voice, Lil Durk. We filmed the commercial in Atlanta using a one of a kind immersive L.E.D screen with a projection of Chicago as our backdrop. I also photographed the campaign on site capturing the exclusive product on and off Durk.
![](https://freight.cargo.site/t/original/i/50a9f39d598b6445028c33a2e927f6c47e4e5418dec06f95719096c1e444355d/focus-beats2021-06_1944x.jpeg)
![](https://freight.cargo.site/t/original/i/a5ec7507fa719f978771e3c625d8caaf3cbc189ab5c05271fb6ff3359290219e/JOHNCANONDURKXBEATS-22.jpg)
![](https://freight.cargo.site/t/original/i/197a8c5b6d7950e22c0e3bd437308218c9d52a4a06ec53880aeda1d48f445b95/focus-beats-hero-desktop.jpeg)
![](https://freight.cargo.site/t/original/i/c1572b92c36237ea78456d1ae7442fbd50e96bd98cf65980d884bf7275f1cc27/JOHNCANONDURKXBEATS-54.jpg)
![](https://freight.cargo.site/t/original/i/6ba8b956d2c1df3d1ba796ac6fbf195c88576c1a29b775cc4a45eceaa392cb29/JOHNCANONDURKXBEATS-82.jpg)
![](https://freight.cargo.site/t/original/i/53c5675a6394192037b1058cbce2d18454275dc5926fee7e93d424efb8314ea6/JOHNCANONDURKXBEATS-61.jpg)
![](https://freight.cargo.site/t/original/i/ffb7aca1267a693f68864ad639503d25d650039cf10251f52b97503ef5f6b7ed/JOHNCANONDURKXBEATS-67.png)