Popcaan in Jamaica

Role ········· Photographer
Artist ···· Popcaan
Client ········· Red Bull

In preparation for Red Bull Culture Clash, I was commissioned by Red Bull to document a day in the life with the legend, Popcaan. On the trip, I spent the day as a fly on the wall as Popcaan and his crew took us on an excursion through Jamaica ultimately ending up at a private Unruly hang out spot. We ate fish, played soccer and shared laughs in the water. One of the greatest experiences by far of my photography career.